Category Archives: healthcare marketing
The Public Option or (ahem) Single-Payer: Solutions to a Growing Healthcare Monster?
Politically, I’ve been accused of being just a little to the right of Attila the Hun. That’s really not fair…to Attila. I only open with that slight bit of hyperbole to underline the fact that this is not a corner … Continue reading
Health Wonk Review: The Early Bird Catches the Worm Spring Edition
Tradition is important, and it has become a Health Wonk Review tradition to have a theme for each edition. Usually, the edition’s host organizes content by topic or finds some overarching theme to propel the issue forward. In the spirit … Continue reading
A Presidential Politics-free Health Wonk Review
Okay, people, it’s safe to come out now. Jaan Sidorov of The Population Health Blog has delivered a presidential-politics free edition of Health Wonk Review. I’m hosting the next edition in two weeks, so this may be a short reprieve. … Continue reading
Behavior Change Driving Digital Health is Bubbling Up from the Bottom
This week marks one month since ePharma Summit 2016 opened and closed. It’s a good time to reflect on a final takeaway from the conference and close my notebook. Clearly, there is more grand thinking about the future and emphasis … Continue reading
Healthcare Industry: World’s Largest Hairball?
Insight from WEGO CEO Jack Barrette and REVOLUTION CEO Steve Case Epharma Summit 2016 has been over for two weeks, but the ideas generated by exciting thinkers, disruptors and innovators are still burning holes in my notebook. Upon reflection, themes … Continue reading
Talking Past Each Other: Patient Engagement is More Than a Slogan
By Peggy Salvatore This is one of a series of blogs posted out of the ePharma Summit 2016 where pharmaceutical marketing folks talked tech for three days. The future is here. We just need to recognize it and start using … Continue reading
Healthcare Reform: The Path Forward
Louise Norris shows us in this week’s Health Wonk Review that while the ACA is a done deal, it isn’t over. Click here to read more.
Digital Health Holds the Promise of Serving the “Underserved”
By Peggy Salvatore This is the eighth entry in a series of blogs for ePharma Summit 2016 to explore ways the pharmaceutical industry can maximize the promise of digital health. A report put out by the California Health Care Foundation last week … Continue reading
Why Digital Health Is About Survival
This is the seventh entry in a series of blogs for ePharma Summit 2016 to explore ways the pharmaceutical industry can maximize the promise of digital health. Whether it is data collection in the electronic patient record, information in the claims data … Continue reading
Money Changes Everything Edition of Health Wonk Review
Steve Anderson is seeing green at MedicareResources.org this week for his compilation of health wonkery. Read this week’s Money Changes Everything edition here.